The Sachem North boys lacrosse program has launched its official Twitter account; @SachemNorthLax.
The squad tweets under the handle "Coach Mauro" the namesake of its head coach Jason Mauro. The account launched yesterday with the tweet: "Make sure ALL North Lax players follow @SachemNorthLax #Pass It On."
Since then it has delivered important meeting information for upcoming tryouts for grades 9-12, and sent out an inspirational message for players. At print time, it has already received 47 followers.
“Using social media in this day in age will only help you connect with the kids in your program,” Mauro told The Sachem Report. “It’s vital that all lines of communication are open. Between emails, text messages and now Twitter, we can get in touch with all of our players by the touch of a button.”
According to Sachem's PR Manager Chris Vacarro, this account joins more than a dozen such social media platforms maintained throughout the district. The team launches its 2013 campaign on March 25 at Hauppauge High School.